December 1, 2022

5 Software Products And Tools That Are Essential For Content Freelancers

Introduction

There is no shortage of free and paid software available to self-employed individuals.

We asked freelancers and marketers to find out which tools they really use to help you narrow it down.

Suppose you’re one of the 24 million Americans who have considered quitting your full-time job to work for yourself or one of the 56.7 million Americans currently freelancing.

In that case, you can probably relate to the 66% of full-time freelancers who are stressed out about everything they have to manage.

But, why?

This is because content freelancers wear several hats, managing everything from project proposals and time monitoring to billing and bookkeeping to earn money through their content.

Once they create the content, they can publish it on the pirate bay and get recognized among millions of people without spending a single dime.

Growth Of The Content Freelancing Market

While the COVID-19 epidemic was a tragedy, it prompted consumers and businesses to digitize in whatever way they could, and eCommerce sales soared by 25%.

Consumers in the pre-pandemic era used the internet to learn about items they were interested in. Likewise, customer journeys during a pandemic are increasingly conducted online, requiring businesses to deliver excellent information to their consumers through online content.

Thus, the pandemic has compelled businesses to improve the utility of their online presence. This diversion hastened the inevitable shift to marketing and brand journalism.

By 2025, the content marketing industry will grow to $417.85 billion. This is a nearly 50-fold increase above pre-pandemic estimates.

5 Tools Essential For Content Freelancers

As you can see, the content freelancing industry is skyrocketing. Therefore, content freelancers must have these tools to accelerate their business and move up their earning ladder in an unconventional yet effective way.

Let’s check out these tools here:

1: Movable Ink

Movable Ink is a one-of-a-kind platform that enables marketers to design and construct engaging visual experiences for specific users.

To offer a genuinely personalized experience, Movable Ink is created with functions that deliver distinct visual experiences based on a user’s specific choices.

It also assists in the targeting of creativity depending on a user’s real-time location, time, weather, and device.

This interactive software offers free demo plans but is not free for a subscription.

2: RawShorts

Making explainer movies to demonstrate processes and goods is quick and straightforward with RawShorts.

The application has a large number of video themes and a simple drag-and-drop video builder where you can enter transitions, text, effects, photos, etc.

A video takes about 1-2 hours to make. Then, when you’re through making the video, RawShorts helps you post it on social media, a landing website, or other platforms.

RawShorts provides free trials and has a free restricted edition, whereas the subscriptions start at $59/month.

3: WordPress

No, you do not need to be a coder or developer to publish your content on WordPress.

WordPress has gone a long way in terms of usability and intuitiveness, making it a simple platform for creating, posting, and sharing blog material.

WordPress also provides various blog layouts, making it quite simple to start your blog.

Once you’ve mastered WordPress, you may experiment with the numerous powerful WordPress plug-ins that make creating and sharing content even easier.

4: Visme

Visme’s distinct user-influenced aesthetic distinguishes it from the crowd of visual storytelling tools. For example, you may use Visme to make visuals that move as the viewer mouses over them.

Create professional-level motion graphics that captivate and enlighten your consumers by utilizing the available widgets, professionally made themes, icons, and other resources.

The basic individual package is free; the standard individual package is $14/month, and the Complete individual package costs $25/month.

Plans for businesses are also available. You may become an expert in this program in about an hour.

5: Audacity

Audacity is a free, open-source, cross-platform audio program for multi-track recording and editing, which is why it is an excellent tool for content freelancers.

This is a great tool for podcasters of all skill levels, whether they are just starting or have been doing it for a while.

The program continues to develop due to the Audacity team’s efforts, including compatibility for the most recent browsers and operating systems.

It is a free program that requires only a beginner skill level to use. Therefore, this technology is ideal for small businesses since you can learn how to produce content in about an hour.

To Conclude

Yes, it takes time, effort, and resources to create content.

Moreover, with hundreds of different content tools at your disposal, you may spend just as much time, if not more, analyzing and experimenting with new tools.

These are some low-cost solutions that we have provided here. When implemented appropriately and regularly, these tools may make a significant impact on your freelancing services.

If you want to know more, ask us in the comment box.

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